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Essentials of marketing : a global managerial approach /

By: Contributor(s): Material type: TextTextSeries: Irwin McGraw-Hill Series in MarketingPublisher: Boston, Massachusett : Irwin McGraw-Hill, [2000]Copyright date: ©2000Edition: Eighth edition; International editionDescription: 1 volume (various pagings) : illustrations ; 25 cm. + 1 DVD-ROMContent type:
  • text
  • sounds
Media type:
  • unmediated
  • audio
Carrier type:
  • volume
  • audio disc
ISBN:
  • 9780071169769
  • 0071169768
Subject(s): DDC classification:
  • 658.802 PEE 23
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Book NB with CD Book NB with CD Library B Business and Finance 658.802 PEE (Browse shelf(Opens below)) Not For Loan 1000922
Total holds: 0

Includes glossary.

Includes bibliographical references and indexes.

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