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Basic marketing : a global-managerial approach / by Series: Irwin series in marketing
Edition: Thirteenth edition.International edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Boston, Massachusetts : Irwin, McGraw-Hill, [1999]Copyright date: ©1999
Availability: Items available for reference: Library B: Not For Loan (1)Call number: 658.8 PEB.

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Essentials of marketing : a global managerial approach / by Series: Irwin McGraw-Hill Series in Marketing
Edition: Eighth edition.International edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Boston, Massachusett : Irwin McGraw-Hill, [2000]Copyright date: ©2000
Availability: Items available for reference: Library B: Not For Loan (1)Call number: 658.802 PEE.

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