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Basic marketing : a global-managerial approach /

By: Contributor(s): Material type: TextTextSeries: Irwin series in marketingPublisher: Boston, Massachusetts : Irwin, McGraw-Hill, [1999]Copyright date: ©1999Edition: Thirteenth edition; International editionDescription: 1 volume (various pagings) : illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780071158336
  • 0071158332
Subject(s): DDC classification:
  • 658.8 PEB 23
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Book Non-borrowing Book Non-borrowing Library B Business and Finance 658.8 PEB (Browse shelf(Opens below)) Not For Loan 1000900
Total holds: 0

Includes glossary.

Includes bibliographical references and indexes.

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