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Global marketing : foreign entry, local marketing & global management /

By: Material type: TextTextSeries: Irwin / McGraw-Hill series in marketingPublisher: Boston, Massachusetts : McGraw-Hill Higher Education, [2000]Copyright date: ©2000Edition: Second edition; International editionDescription: xx, 604 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780071169615
  • 00711691X
Other title:
  • Global marketing : foreign entry, local marketing and global management
Subject(s): DDC classification:
  • 658.848 JOM 23
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Book Non-borrowing Book Non-borrowing Library B Business and Finance 658.848 JOG (Browse shelf(Opens below)) Not For Loan 1000958
Total holds: 0

Includes bibliographical references and indexes.

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