Normal view
MARC view
Entry Topical Term
001 - CONTROL NUMBER
- control field: 2770
003 - CONTROL NUMBER IDENTIFIER
- control field: EG-CaNGU
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20240122102105.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 860211in azznnbabn a ana d
040 ## - CATALOGING SOURCE
- Original cataloging agency: DLC
- Transcribing agency: DLC
- Modifying agency: DLC
- Modifying agency: NNU-L
- Modifying agency: EG-CaNGU
- Language of cataloging: eng
- Description conventions: rda
- Subject heading/thesaurus conventions: NGU-sh
053 #0 - LC CLASSIFICATION NUMBER
- Classification number element--single number or beginning number of span: HF5415.1263
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Industrial marketing
450 ## - SEE FROM TRACING--TOPICAL TERM
- Topical term or geographic name entry element: B2B marketing (Business to business marketing)
450 ## - SEE FROM TRACING--TOPICAL TERM
- Topical term or geographic name entry element: Business to business marketing
450 ## - SEE FROM TRACING--TOPICAL TERM
- Topical term or geographic name entry element: Business-to-business selling
450 ## - SEE FROM TRACING--TOPICAL TERM
- Topical term or geographic name entry element: Industrial equipment
- General subdivision: Marketing
550 ## - SEE ALSO FROM TRACING--TOPICAL TERM
- Control subfield: g
- Topical term or geographic name entry element: Marketing
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: 2006032596: Achieve sales excellence, c2006:
- Information found: eCIP data sheet and galley (business-to-business selling)
670 ## - SOURCE DATA FOUND
- Source citation: LC database, May 15, 1996
- Information found: (Business to business marketing)
670 ## - SOURCE DATA FOUND
- Source citation: Gillin, P. Social marketing to the business customer, c2011:
- Information found: t.p. (B2B market) p. v (B2B marketing)
670 ## - SOURCE DATA FOUND
- Source citation: OCLC, searched June 3, 2011
- Information found: (title phrase search for "B2B marketing": 36 hits)
680 ## - PUBLIC GENERAL NOTE
- Explanatory text: Here are entered works on the marketing of goods and services to business enterprises, governmental units and nonprofit institutions for use by them in their operations or for reprocessing into other products.