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Industrial marketing (Topical Term)

Number of records used in: 4
Preferred form: Industrial marketing
Used for/see from:
  • B2B marketing (Business to business marketing)
  • Business to business marketing
  • Business-to-business selling
  • Industrial equipment Marketing
See also:

Work cat.: 2006032596: Achieve sales excellence, c2006: eCIP data sheet and galley (business-to-business selling)

LC database, May 15, 1996 (Business to business marketing)

Gillin, P. Social marketing to the business customer, c2011: t.p. (B2B market) p. v (B2B marketing)

OCLC, searched June 3, 2011 (title phrase search for "B2B marketing": 36 hits)

Here are entered works on the marketing of goods and services to business enterprises, governmental units and nonprofit institutions for use by them in their operations or for reprocessing into other products.