Marketing / (Record no. 684)

MARC details
000 -LEADER
fixed length control field 01378cam a22003615i 4500
001 - CONTROL NUMBER
control field 2157933
003 - CONTROL NUMBER IDENTIFIER
control field EG-CaNGU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240123111909.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190703t2000 maua f b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071168304
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- EG-CaNGU
-- EG-CaNGU
Language of cataloging eng
Description conventions rda
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.8
Item number BEM
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Berkowitz, Eric N.,
Relator term author.
9 (RLIN) 2705
245 10 - TITLE STATEMENT
Title Marketing /
250 ## - EDITION STATEMENT
Edition statement Sixth edition.
250 ## - EDITION STATEMENT
Edition statement International edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston, Massachusetts :
Name of producer, publisher, distributor, manufacturer Irwin / McGraw-Hill,
Date of production, publication, distribution, manufacture, or copyright notice [2000]
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2000
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 736 pages :
Other physical details illustrations (chiefly color) ;
Dimensions 28 cm. +
Accompanying material 1 CD-ROM (4 3/4 in.)
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
336 ## - CONTENT TYPE
Content type term sounds
Content type code snd
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
337 ## - MEDIA TYPE
Media type term audio
Media type code s
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
338 ## - CARRIER TYPE
Carrier type term audio disc
Carrier type code sd
Source rdacarrier
490 0# - SERIES STATEMENT
Series statement Irwin/McGraw-Hill series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Source of heading or term NGU-sh
9 (RLIN) 2161
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kerin, Roger A.,
Relator term author.
9 (RLIN) 2706
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hartley, Steven W.,
Relator term author.
9 (RLIN) 2707
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Rudelius, William,
Relator term author.
9 (RLIN) 2708
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme ddc
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification   Not For Loan Business and Finance Library B Library B 07/03/2019 563.97 658.8 BEM 1000882 08/01/2023 07/03/2019 Book NB with CD