| 000 | 01311cam a22003375i 4500 | ||
|---|---|---|---|
| 003 | EG-CaNGU | ||
| 005 | 20240123112838.0 | ||
| 008 | 190724t2000 maua f b 00110 eng d | ||
| 020 | _a9780071169769 | ||
| 020 | _a0071169768 | ||
| 040 |
_dEG-CaNGU _cEG-CaNGU _aEG-CaNGU _beng _erda |
||
| 082 | 0 | 4 |
_a658.802 _bPEE _223 |
| 100 | 1 |
_aPerreault, William D., _cJr., _eauthor. _92730 |
|
| 245 | 1 | 0 |
_aEssentials of marketing : _ba global managerial approach / |
| 250 | _aEighth edition. | ||
| 250 | _aInternational edition. | ||
| 264 | 1 |
_aBoston, Massachusett : _b Irwin McGraw-Hill, _c[2000] |
|
| 264 | 4 | _c©2000 | |
| 300 |
_a1 volume (various pagings) : _billustrations ; _c25 cm. + _e1 DVD-ROM |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 336 |
_asounds _bsnd _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 337 |
_aaudio _bs _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarier |
||
| 338 |
_aaudio disc _bsd _2rdacarrier |
||
| 490 | 0 | _aIrwin McGraw-Hill Series in Marketing | |
| 500 | _aIncludes glossary. | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 7 |
_aMarketing _xmanagement. _2NGU-sh _92715 |
|
| 700 | 1 |
_aMcCarthy, E. Jerome, _q(Edmund Jerome), _eauthor. _92732 |
|
| 999 |
_c715 _d715 |
||