000 01916cam a22002775i 4500
001 20315708
003 EG-CaNGU
005 20240122153439.0
008 210304t2018 maua f b 001 0 eng d
020 _a9781633696150
040 _aMH/DLC
_beng
_cMH
_erda
_dDLC
_dEG-CaNGU
082 0 4 _a658
_223
_bELT
100 1 _aEllet, William,
_eauthor.
_93097
245 1 4 _aThe case study handbook :
_ba student's guide /
250 _aRevised edition.
264 1 _aBoston, Massachusetts :
_bHarvard Business Review Press,
_c[2018]
264 4 _c©2018
300 _avi, 253 pages :
_billustrations ;
_c24 cm
336 _atext
_2rdacontent
_btxt
337 _aunmediated
_2rdamedia
_bn
338 _avolume
_2rdacarrier
_bnc
504 _aIncludes bibliographical references and index.
505 0 0 _aWhat is the case method? : what's in it for you? -- Part I. Analyzing cases: What is a case? -- The skills you need to read and analyze a case -- How to analyze decision scenario cases -- How to analyze evaluation scenario cases -- How to analyze problem-diagnosis scenario cases -- Part II. Discussing cases: How to prepare and discuss cases -- Part III. Writing about cases: How to write case-based essays -- How to write decision scenario essays -- How to write evaluation scenario essays -- How to write problem-diagnosis scenario essays -- Part IV. Cases for analysis and writing: General Motors: Packard Electric Division -- Malaysia in the 1990s (A) -- Allentown Materials Corporation: the Electronic Products Division (abridged) -- Part V. Study guides for case analysis and writing: Study guide for decision scenario cases -- Study guide for evaluation scenario cases -- Study guide for problem-diagnosis scenario cases.
650 7 _aManagement
_vcase studies
_vstudy and teaching.
_2NGU-sh
_93153
999 _c1025
_d1025