TY - BOOK AU - Smith,Mickey C. TI - Principles of pharmaceutical marketing SN - 8123908180 U1 - 338.476151 23 PY - 2004/// CY - New Delhi, India PB - CBS Publishers & Distributors KW - Pharmaceutical industry KW - NGU-sh N1 - First Indian reprint 2002, reprint 2004; Includes bibliographical references and index ER -