TY - BOOK AU - Hair,Joseph F. AU - Bush,Robert P. AU - Ortinau,David J. TI - Marketing research : : within a changing information environment SN - 9780077109363 U1 - 658.83 23 PY - 2006///] CY - New York PB - McGraw-Hill Iewin KW - Marketing research KW - NGU-sh N1 - Includes glossary; Includes bibliographical references and indexes ER -