TY - BOOK AU - Johansson,Johny K. TI - Global marketing: foreign entry, local marketing & global management T2 - Irwin / McGraw-Hill series in marketing SN - 9780071169615 U1 - 658.848 23 PY - 2000///] CY - Boston, Massachusetts PB - McGraw-Hill Higher Education KW - Export marketing KW - management KW - NGU-sh N1 - Includes bibliographical references and indexes ER -