TY  - BOOK
AU  - Nickels,William G.
AU  - McHugh,James M.
AU  - McHugh,Susan M.
TI  - Understanding business
SN  - 9781266043222
U1  - 650 23
PY  - 2022///]
CY  - New York
PB  - McGraw-Hill LLC
KW  - Industrial management
KW  - NGU-sh
KW  - Business
KW  - Vocational guidance
N1  - Includes glossary; Includes bibliographical references and indexes; Part 1: Business Trends: Cultivating a Business in Diverse, Global Environments -- Part 2: Business Ownership: Starting a Small Business -- Part 3: Business Management: Empowering Employees to Satisfy Customers -- Part 4: Management of Human Resources: Motivating Employees to Produce Quality Goods and Services --Part 5: Marketing: Developing and Implementing Customer-Oriented Marketing Plans -- Part 6: Managing Financial Resources
N2  - "Our experienced and diverse authors and long-tenured editorial team have created a product that meets the needs of nearly all classrooms, no matter the size, teaching modality, or learning objectives. The content is unmatched in depth, breadth, currency, and relevancy, and is presented in an extremely readable format for students with all learning styles. A wealth of technology solutions engages students, enriches learning, furthers understanding, and simplifies instructors' assessment processes. Course supplements tightly align with chapter concepts and enhance retention, making instructors of all experience levels Grade-A rock stars. And unparalleled support from our digital faculty consultants helps ensure you and your students benefit from the full experience of what is now the gold standard in Introduction to Business classes. Nickels/McHugh/McHugh, Understanding Business, 13th Edition does more than teach-it prepares students to create real impact on the world"--
ER  -