TY - BOOK AU - Cateora,philip R. AU - Money,R.Bruce AU - Gilly,Mary C. AU - Graham,John L. TI - International marketing SN - 9781260547870 U1 - 658.848 23 PY - 2020///] CY - New York PB - McGrew Hill Education KW - Export marketing KW - management KW - NGU-sh KW - International business enterprises N1 - Includes glossary ; Includes bibliographical references and indexes ER -