Marketing research : an applied orientation /

By:

Malhotra, Naresh K [author.]

Material type: Text

TextPublisher: Upper Saddle River, New Jersey : Prentice-Hall, [1996]Copyright date: ©1996Edition: Second edition; International editionDescription: xxxiii, 890 pages : illustrations ; 26 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780132428019
0132428016

Subject(s):

Marketing research

DDC classification:

658.83 MAM 23

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Book Non-borrowing	Library B	Business and Finance	658.83 MAM (Browse shelf(Opens below))	Not For Loan		1000934

Total holds: 0

Browsing Library B shelves, Collection: Business and Finance Close shelf browser (Hides shelf browser)

Previous								Next
Previous	658.827 KES Strategic brand management : building, measuring and managing brand equity /	658.83 HAM Marketing research : within a changing information environment /	658.83 MAM Marketing research : an applied orientation /	658.83 MAM Marketing research : an applied orientation /	658.83 PRE Essentials of marketing research /	658.83 PRE Essentials of marketing research /	658.83 SHM Marketing research : an aid to decision making /	Next

Includes bibliographical references and indexes.

There are no comments on this title.

to post a comment.

Click on an image to view it in the image viewer

Place recall
Print
Add to your cart (remove)
Report a concern
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Databases (Google Scholar) Open Library (openlibrary.org)