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Essentials of marketing communications /

By: Material type: TextTextPublisher: Harlow, England : Prentice Hall, Pearson Education Limited, 2006Edition: Third editionDescription: xii, 332 pages : illustration ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780273702054
  • 027370205X
Subject(s): DDC classification:
  • 658.802 BLE 23
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Book Non-borrowing Book Non-borrowing Library B Business and Finance 658.802 BLE (Browse shelf(Opens below)) Not For Loan 1000910
Total holds: 0

Rev. ed. of: Essentials of marketing. 2nd ed. 2001.

Includes glossary.

Includes bibliographical references and index.

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