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Logo modernism /

By: Contributor(s): Material type: TextTextLanguage: English, French, German Original language: English, French, German Publisher: Köln, Germany : Taschen GmbH, [2020]Copyright date: ©2020Description: 432 pages : illustrations ; 38 cmContent type:
  • still image
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9783836545303
Subject(s): DDC classification:
  • 741.6 MÜL 23
Contents:
Summary: Examine Modernism's distillation in graphic design with this vast collection of approximately 6,000 logos from 1940-1980. Ranging from media outfits to retail giant, airlines to art galleries, these clean, clear logo concepts may be seen as the visual birth of corporate identity.
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Book Non-borrowing Book Non-borrowing Library D Fine Arts - Graphic Design 741.6 MÜL (Browse shelf(Opens below)) Not For Loan 1004479
Book Book Library D Fine Arts - Graphic Design 741.6 MÜL (Browse shelf(Opens below)) Available 1004480
Book Book Library D Fine Arts - Graphic Design 741.6 MÜL (Browse shelf(Opens below)) Available 1004481
Total holds: 0

Includes bibliographical references and index.

Logo / Jens Müller -- Viva modernism! / R. Roger Remington -- Geometric - Angular -- Arrow -- Basic forms -- Daiei -- Cross -- Dots -- Figurative -- Mexico '68 -- Skewed -- Fiat -- Round -- Square -- Triangle -- Effect -- Cut-off -- Claude Neon -- Claude Neon -- Split -- Duplication -- Grid -- Reflection -- Outline -- Positive/negative -- De Ploeg -- Rotation -- Three-dimensional -- White on black -- Typographic -- Atlas Film -- Opened-up letters -- London Electricity Board -- Two letters -- Three letters -- Deutscher Taschenbuch Verlag -- Words -- Profiles -- Adrian Frutiger -- Paul Ibou -- Yusaku Kamekura -- Stefan Kanchev -- Burton Kramer -- Paul Rand -- Karol Śliwka -- Anton Stankowski.

Examine Modernism's distillation in graphic design with this vast collection of approximately 6,000 logos from 1940-1980. Ranging from media outfits to retail giant, airlines to art galleries, these clean, clear logo concepts may be seen as the visual birth of corporate identity.

Text in English, French, and German.

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