Normal view MARC view

Entry Topical Term

Number of records used in: 3

001 - CONTROL NUMBER

  • control field: 2794

003 - CONTROL NUMBER IDENTIFIER

  • control field: EG-CaNGU

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20240122114849.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 050715in azznnbabn a ana d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: DLC
  • Transcribing agency: DLC
  • Modifying agency: DLC
  • Modifying agency: OrCS
  • Modifying agency: EG-CaNGU
  • Language of cataloging: eng
  • Description conventions: rda
  • Subject heading/thesaurus conventions: NGU-sh

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name entry element: Internet marketing

360 ## - COMPLEX SEE ALSO REFERENCE--SUBJECT

  • Explanatory text: subdivision
  • Heading referred to: Internet marketing
  • Explanatory text: under types of commodities, products, and services

450 ## - SEE FROM TRACING--TOPICAL TERM

  • Topical term or geographic name entry element: Online marketing

450 ## - SEE FROM TRACING--TOPICAL TERM

  • Topical term or geographic name entry element: Web marketing

450 ## - SEE FROM TRACING--TOPICAL TERM

  • Topical term or geographic name entry element: World Wide Web marketing

550 ## - SEE ALSO FROM TRACING--TOPICAL TERM

  • Control subfield: g
  • Topical term or geographic name entry element: Electronic commerce

550 ## - SEE ALSO FROM TRACING--TOPICAL TERM

  • Control subfield: g
  • Topical term or geographic name entry element: Marketing

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: 95032269: Sterne, J. World Wide Web marketing, c1996.

670 ## - SOURCE DATA FOUND

  • Source citation: LC database, June 19, 1995
  • Information found: (Internet marketing)

670 ## - SOURCE DATA FOUND

  • Source citation: Eley, Brandon & Tilley, Shayne. Online marketing inside out, 2009.

670 ## - SOURCE DATA FOUND

  • Source citation: Nikhilesh Dholakia, et al. Global e-commerce and online marketing: watching the evolution.

670 ## - SOURCE DATA FOUND

  • Source citation: Meyerson, Mitch. Mastering online marketing, 2008.