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Schallmo, Daniel R. A,

Digital transformation now ! : guiding the successful digitalization of your business model / - xiv, 70 pages : illustrations ; 23 cm. - SpringerBriefs in Business, 2191-5482 .

Includes bibliographical references.

Introduction,- History of Digital Transformation -- Digital Transformation of Business Models -- Selected Examples Demonstrating the Digital Transformation of Business Models -- Existing Approaches -- Roadmap for the Digital Transformation of Business Models -- Summary.

Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today's economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.

ISBN: 9783319728438

Subjects--Topical Terms:
Business--data processing
Industrial management
Leadership
Information technology.

Dewey Class. No.: 658.4092 / SCD